Creatives Working with Creatives: How Writers and Designers Can Collaborate More Effectively

Designers and writers both have various ways of working, but in order for a project to be successful, these experts need to be aligned from the start. Learn how to incorporate communication from the start of the project to improve its' outcome.

OXO Commons Design Refresh Case Study

OXO Commons Case Study OXO wanted to make improvements to their user interface. Their goals were to improve their content relevancy, increase user engagement and help users feel more comfortable in front of their teams. Overall, OXO wanted to help users look their best, while instituting a design refresh for their site. Affirma Consulting analyzed...