Content Marketing Consulting Services

The Affirma difference is our ability to pull in a wide range of experts for any digital marketing and content creation project. From stand-alone eBooks and white papers to the development of a package of content offerings including motion graphics, video scripting, or social media posts for any stage of your marketing funnel—Affirma has a full bench of experts ready to execute across any content medium.

Our talented content marketing strategists can help you develop a content marketing strategy that is custom-designed to work for your company and your customers’ journey. We specialize in creating content to suit all your business needs and help you meet your unique goals.

Whether you are looking for creative content creation to boost search visibility, need assistance with marketing campaign messaging, or are looking for streamlined content development across various digital channels, Affirma can help.

We build data-driven marketing strategies that are catered to different phases of your customer lifecycle by implementing customer journey mapping, persona-focused messaging and innovative content marketing approaches.

Create connected relationships between your brand and target customers with the right voice, design, and data-driven strategies.

Great content is what our content marketing team is all about and our teams of marketers, content marketing consultants, creative writers, animators, videographers, graphic designers, and strategists are here to help you reach your goals. We are a full-service content marketing consulting agency but also offer a la carte content creation services to meet your needs.

Content Marketing Managed Services

Whether you’d like to integrate your content marketing strategy with new platforms, or you need content marketing recommendations to make the most of your investment, we can help. From evaluation and strategic planning to implementation and support; we’re here for the full range of options.

Strategy

Leveraging an audit of current SEO status and recommendations from the SEO Marketing Team, we:

• Set Content Mission Statements and goals
• Establish KPIs
• Set up interviews and discovery sessions with stakeholders
• Create a persona-driven digital content strategy

Execution

Once we know what the goals are for your content and we have an accurate picture of your target audience, we:

• Set a process for content creation/cadence of drafts using Creative Briefs
• Create a comprehensive outline
• Create drafts of content, including design elements or infographics
• Refine the tone, content and approach based on analytics and stakeholder feedback
• Revise and Revise!

Repeat

With a process in place, we show you how to make quality content creation repeatable across your entire business by:

• Refining and updating existing content to align with your new strategy
• Creating Style Guides and Style Sheets for consistency in messaging across multiple departments
• Introduce the concept of content backlogs and a content calendar, synced with important events for your business.

If you would like assistance creating authentic brand strategies and content messaging that make a difference and really connect with your target audience, we are here to help.

With an industry-leading 98% customer satisfaction rating across more than 1500 projects, Affirma is dedicated to delivering dependable and reliable digital, business and technology solutions that exceed your expectations — and it shows. We’ve consistently been named one of Washington’s Best Place’s to Work, placed as a 5-Time Inc. 5000 Honoree, and ranked as a most promising IT provider by the CIO Review.

Get in touch today to schedule your free consultation and learn how we can help you achieve your content marketing needs.