NBC partnered with Affirma to streamline quality control for their movie extras packages. These packages, formatted in complex XML files, made it difficult for teams to quickly review and verify content. Affirma developed a custom web application that transformed these XML files into an intuitive, visual interface—simplifying quality checks and improving accessibility across teams and devices.
Custom Business Applications
Custom Development
Custom Application Development
Entertainment
NBC creates movie extras packages that accompany their film releases. These packages are structured in XML format, which, while technically robust, is not easily readable for quality control teams. NBC needed a solution that would allow non-technical users to quickly visualize and verify the content within these packages without having to interpret the XML code directly.
Affirma designed and built a web-based application capable of rendering Cross-Platform-Extras Media Manifest XML files into a clear, user-friendly visual format.
The solution:
Delivered intuitive visualization: The application provides an easy-to-navigate interface for quickly reviewing XML-based movie extras.
Enabled remote accessibility: Built as a responsive web app, it can be accessed securely from any device, anywhere.
Integrated with NBC’s systems: The application connects directly with NBC’s proprietary content management system to automatically pull in the latest movie extras packages.
Contributed to the open-source community: NBC chose to open-source the tool, allowing others in the industry to benefit from the technology and further enhance it.
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