How To Choose The Right Content Management System For Your Business

In the world of site-building, it can be tough to know which content management system is right for you. A content management system, or CMS, is a platform that allows you to quickly and easily manage web content. Each CMS is different and comes with its own unique advantages and disadvantages. Along with that, your business might have its own individual needs and challenges that make selecting the right CMS difficult. With so much variety in performance, usability, and security, it can be hard to know which CMS is right for you.

For the sake of simplicity and brevity, I’ll make a comparison between only two of the most popular CMS’s, Sitefinity and WordPress. This comparison is not meant to be a side-by-side look at which of the two is the best CMS. Rather, this comparison is meant to show that both Sitefinity and WordPress have different strengths that will play to different businesses. It’s important to remember that no individual CMS will be right for every business. Instead, the best CMS is the one that best fits your needs.


Sitefinity is an excellent choice for users looking for robust performance and security. Sitefinity also makes a lot of sense for users who integrate their sites with different content and data sources. Because Sitefinity is built on Microsoft’s ASP.NET platform, it possesses excellent integration and compatibility with other content sources such as ERP or CRM systems. This innate infrastructure also gives it great performance and robust internal and external security.

Sitefinity also contains several features that allow for a wider content creation and marketing experience. For example, Sitefinity can connect directly to social media platforms, letting site administrators manage their social media accounts from a single location. Sitefinity also allows for A/B testing of pages, as well as email template creation.

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Finally, Sitefinity has powerful internal and external security. Sitefinity runs off .net infrastructure which increases the security of its sites. Sitefinity also is not open-sourced, meaning all its plug-ins and add-ons have been rigorously tested for both security and performance.

Sitefinity’s high performance does not come without its drawbacks. When compared to other CMS’s, especially open source systems, Sitefinity’s license fees can price out many potential clients. Sitefinity has a variety of different licensing plans, each based on different usage types such as by server or number of domains.


WordPress is the undisputed king of CMS’s. With the largest number of total users in the world, WordPress obviously has much to like in a CMS. The first is WordPress’s simplicity and usability. WordPress is famously easy to use, with no prior knowledge of HTML or any programming language required.

The benefits of WordPress extend beyond its simple interface and navigation. WordPress is also one of the most affordable CMS’s available. With a simple pricing plan, small usage users can build out full sites while paying only for hosting and domains. WordPress also gives its users an upper hand when it comes to search engine optimization and ranking for high search engine results. Because WordPress’s internal infrastructure is so simple, search engines have an easier time crawling and ranking WordPress-built sites.

Finally, WordPress’s blogging heritage comes out in its intuitive scaling. WordPress is highly scalable, and users can build out hundreds or even thousands of pages with little to no effect on total site performance.

The drawbacks of WordPress lie in its security. While WordPress’s barebones infrastructure helps with scalability and search engine rankings, it drains on WordPress’s overall security. WordPress also relies heavily on the use of plug-ins and add-ons to function. This unfortunately can cause problems for users as plug-ins and add-ons are not rigorously tested for either security or performance. Plug-ins may also belong to out-of-date versions or have obsolete security defenses.

So Sitefinity or WordPress- What’s Best For You?

When it comes to choosing a CMS, keep in mind the features and benefits that you’ll absolutely need. Are you looking for price? Security or performance? Do you have an enterprise-level amount of content? Or just a handful of sites? For businesses looking for enterprise-level security, performance, and integration, Sitefinity is going to provide a more robust CMS experience. But if you’re looking for a more basic website experience, and especially if you lack site-building experience, WordPress might be just what you’re looking for.

At Affirma Consulting, we realize that making the decision to choose a CMS requires diligent thought and planning. Our experienced and knowledgeable developers are happy to walk you through which CMS is right for you. Whether you choose Sitefinity or WordPress, our team can connect with you and deliver a free, initial consultation going over the scope, size, and scale of your project.

Jason Lee is a Marketing Associate at Affirma.

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